18-Year-Old Hit By Car Reminds Drivers to Slow Down and Move Over When Approaching Accidents

On Feb. 15, 2016, with his gold medal in hand, 18-year-old Collin Couture couldn’t wait to tell his parents about the hockey team’s first win at the President’s Day tournament in Pittsburgh. Riding in the back seat next to his sleeping teammate, replaying some of the tough saves in his mind, and killing time on his iPhone, the oldest Richmond Royals goaltender could see the Lucks Lane exit off I-288.

Collin2

(Photo courtesy of Priscilla Thompson)

Suddenly, he heard his teammate’s mom use “some very colorful language” as she realized the Dodge truck in the other lane had lost control on the dark, icy road. To avoid hitting the side of the truck, she intentionally cut her sedan sharply to the left to make a more angled impact with the car’s front right-hand side and the left side of the truck, sending both vehicles into the muddy highway median.

Collin hopped out of the car to check on the other driver while his teammate stayed with his mom, “who suffered a nasty broken arm from the collision…We tried (but not very successfully) to use the snow to slow down the swelling. We then waited until the ambulance showed up” at about the same time that his teammate’s dad arrived on the accident scene.

Meanwhile, according to a local news report, Donald Graves skidded on some black ice, but he was able to stop safely on the highway shoulder. After he checked on the accident victims and set up safely flares, he drove home. Mr. Graves said he was one of the last people to talk with the driver of the Dodge truck.

Once the ambulance took the injured mom to the hospital, Collin helped move luggage from the wrecked sedan to the dad’s car. He was asked by Virginia State Police trooper J.T. Glasscock to complete an accident form because he was the older of the two teenagers.

“I didn’t even get to finish writing my full legal name until I heard someone yell, Car!’ I then pivoted on my left leg towards the inside of the median. Before I was done pivoting (I completed about a quarter arc.), I was hit by the car.

“The point of impact is still unknown, but I believe it to be my lower left side, not quite the back, not quite the front. I am reported to have been thrown 10 yards horizontal, almost making it to the other highway. I was the third of three to get hit, with the order being [Chester resident Sharon] Letender, Officer Glasscock and myself, and the order of severity in injuries is also the exact same, with the first now deceased.

View the NBC 12 news report here: http://www.nbc12.com/story/31226826/state-police-1-dead-several-injured-including-trooper-and-firefighter-after-288-crash

“After the impact and I hit the ground, I immediately had 2 thoughts: 1, wow, that really hurt (Well, that’s not exactly what I said, haha.), and 2, is everyone else okay? I tried to get up to check on everyone else (which that hurt. A lot. Like. A lot lot.). I heard paramedics yelling at me to stay down. It wasn’t until later that day I heard about the lady’s death, because from where I was lying, I couldn’t see anyone else.”

Trooper Glasscock, who served in overseas military operations and nearly two decades in the National Guard, later told local reporters that he came within about an inch of being paralyzed for life.

“I haven’t seen the police report yet, but it is believed [the driver of the car that hit Collin] lost control due to an ice patch with speed being a factor. Given that it is believed that he hit us at 55+ mph after sliding through dirt, it is believed he was going 75+. Again this is what I’ve heard; I have yet to see the police report.”

Collin said his injuries include whiplash, road rash on the entire left side of his face, bruises on his left arm, lower back and side and right leg, and soreness and stiffness in his lower back and chest (diagnosed as a tightened diaphragm).

After this tragic and completely preventable accident, Collin has a strong message, not to just young, inexperienced drivers or those who’ve been driving for years, but to everyone:

“It’s not worth it to get home 5 minutes earlier. What may seem like a harmless thing to one can mean a lot to another. You may think to yourself, I know how to drive, and I don’t need to worry about it. And that may be true. But no one is perfect, and no one can predict everything,” Collin said.

Enacted in 2002, Virginia’s move-over law requires drivers “to yield right-of-way or reduce speed when approaching stationary emergency vehicles on highways” with penalties that range from a Class 1 misdemeanor to a suspended license for two years plus any other court orders.

Unfortunately, this is another example when bystanders and first responders have suffered serious injuries. Brad Hughes lost both legs in 2014 when he was hit by a car while helping officers at a highway accident. Hughes wants harsher penalties for drivers who don’t move over when approaching highway accidents.

Collin’s message is as on point as his saves between the pipes. “To not obey the move-over law is not only illegal, but idiotic. It is an unnecessary risk to someone else’s life and your future. I can tell you right now, for the man who hit me and the others, not a day goes by he doesn’t regret what he did. It’s unfortunate, but he could have avoided everything he has done and is going through if he had followed a simple law. There are reasons laws are in place.”

(This article reflects only the opinion of the author.)

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Yes, I Can: The Research Behind Home Canning

Jars

“The supply and code of food, its proper care, preparation and serving is the practice and effectual basis of housekeeping and home-making—a splendid key to the social, educational and domestic development of the American girl, and through her comes a realization of a well ordered home, the first of importance in the making of a well ordered community.” That’s how Benson of the US Department of Agriculture described the mother-daughter home canning club in the Journal of Education—in 1917.

To be honest, I started canning in the late 1990s because my husband grew more tomatoes, cucumbers, and peppers than we could eat before they would rot. I saw that combination of home-grown vegetables and thought of only one thing—salsa!

During the summer of 1997, I knew it was possible to preserve veggies for years in sparkling Ball® jars. I just wasn’t sure how. I remembered that when my Nana died about 10 years prior, family members divided her last batch of home-canned green beans found in her closet. My mom told me that Nana said she didn’t need a dishwasher—until my mom told her that she could use the appliance to sterilize jars. Nana’s dishwasher was delivered the next day.

So I bought a Blue Ball cook book, read salsa recipes, and learned more about safe home-canning processes. Of course, I wanted to be certain that I was following the recommended recipe and safely canning procedure. My next purchases included jars, lids, and bands, as well as a 20-gallon water bath canner, jar rack and lifter, funnel, and a clear plastic gadget used to remove air bubbles. All of this basic canning equipment cost about $30, and I used them to can salsa and pickles until our boys came along in 2000 and 2001.

Times have advanced, certainly beyond the perception that a woman’s ability to care for food is directly proportional to her contributions to a civil society.

YouveComeALongWay

West Virginia extension services recognized in 2010 that its value to home canners was diminishing to certain populations. After researchers examined 1,633 responses from county and state fair attendees on paper questionnaires, the WV extension service found that “educational background and canning experience were the most important factors in understanding how clients seek canning information and the degree to which they preserve foods safely. Home canners primarily use family members as first sources of canning information and consider Extension one of the less important sources of information” (para. 1).

I think these extension specialists would find that even more than 41% of new canners find information on the Internet, though family continues to be a primary source of guidance when getting started. It’s also interesting to note that about the same percentage of people sought canning information on the Web across all age groups except for those over 70 years of age.

It’s interesting for me to recall that my mom relied on her mom’s home canning practices and that both of them were high school graduates. However, I broke from that mold and now use electric canning appliances to make salsa, pickles, jellies, and jams, and that I have completed half of the courses toward my master’s degree.

Social constructivists Nickols, Andress, Peek, and Nickols-Richardson (2010) amassed an impressive history of home food preservation practices from 1910 to 2010 in two studies published in the Family & Consider Sciences Research Journal. As an amateur and award-winning canner, I believe this research achieved its goal of being “an example of the application of the human ecosystem theory in understanding the interdependent nature of households in relation to their external environments” (p. 123). There is no doubt that “strategies undertaken by households and federal agencies seeking to achieve food security and wellness over the past century” were affected by the Great Depression, war deprivations, and human innovations (p. 133).

Now that I have electric pressure canning and jam-making appliances, I’m certain that Slate columnist Dickerman might deride my “culinary trophies” as merely trendy. “It’s not about producing serious food for the future, and it’s not about shaking a fist at industrial food…Rather, it’s about making and sharing delicious, idiosyncratic things that are also, not insignificantly, very pretty” (para. 8).

JarsAndMe

Guilty as charged.

The opinions in this article reflect only only those of the author.

References

Benson, O. H. (1917, March 8). The Journal of Education, 85(10). 270-271.

Dickerman, S. (2010, March 10). Can it. Slate. Retrieved from http://www.slate.com/articles/life/food/2010/03/can_it.html

Nickols, S. Y., Andress, E. L., Peek, G. G, & Nickols-Richardson, S. M. (2010, December). Seeking food security: Environmental factors influencing home food preservation and wellness, part I: 1910–1959. Family & Consumer Sciences Research Journal, 39(2). 122–136. doi:10.1111/j.1552-3934.2010.02051.x

Taylor, G., Nichols, A., & Cook, A. (2014, October). How knowledge, experience, and educational level influence the use of information and formal sources of home canning information. Journal of Extension, 52(5). Retrieved from http://www.joe.org

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Research That Matters: Examining the Findings of a Virginia Tech Hockey Study

I can only recall one time when a family conversation centered on an academic research study.

This Spring, a Virginia Tech study examined hockey helmets using a methodology developed at nearby Virginia Tech’s bioengineering lab. As parents to two teenage travel ice hockey players, my husband Joe and I paid attention to these findings and discussed media reports that summarized the report, its methods, and its STAR rating given to hockey helmets.

My husband, an engineer by degree and thought process, questioned the findings as he interpreted them from early media reports. He believed strongly that he purchased quality helmets for our teenagers, even though their Bauer helmets did not receive top ratings in this study.

Rather than debate his interpretation of the media’s explanation, I suggested that he read the actual study instead. I found the report title in media reports, selected a link to the entire PDF on Google Scholar, printed all 15 pages, and handed them to Joe to read over his morning coffee.

This report, entitled Hockey STAR: A Methodology for Assessing the Biomechanical Performance of Hockey Helmets, may be of interest to the members of my hockey family, as well.

I didn’t need researchers Rowson, Rowson, and Duma, who citing several previous studies, to tell me that, “concussion has gained national attention and become a research priority as the incidence of injury rises and concerns about the long-term effects of repeated mild injury are brought to light” (p. 2429). As parents, Joe and I are cognizant of the injury potential to our student athletes and ensure they wear required equipment that fits properly. That’s why this helmet study caught our attention and prompted us to look further into its conclusions.

According to the Virginia Tech hockey helmet study, concussions occur more in ice hockey than football (Rowson, Rowson, & Duma, citing the Centers for Disease Control and Prevention and a previous head injury study by Hootman, Dick, & Agel). The national hockey organization USA Hockey disagrees. Its Chief Medical and Safety Officer Dr. Stuart responded to this study by cited a previous concussion study in the organization’s response to the study, “A descriptive epidemiology study of United States high schools for 20 sports during 2008-2010 found that football had the highest concussion rate (6.4), followed by boys’ ice hockey (5.4) and boys’ lacrosse (4.0) (para. 3). This parent’s bottom line: concussions are serious injuries, whether they occur more in football or ice hockey.

The Virginia Tech helmet study compared two CCM hockey helmets and one football helmet in 12 impact tests using a nifty impact pendulum device in its bio-engineering lab. As you can see in Figure 1, helmets were placed on a synthetic head supported by a “neck” within a limited degree of movement. After cheering for my boys in hundreds of games over seven years, I’m not convinced these lab tests accurately replicate hockey sports injuries.

Here’s a photo of David’s teammate to illustrate my point. This bantam (ages 13 and 14) player is getting checked from behind, an illegal hit that immediately drew a 12-minute penalty. I’m not convinced the study examined this head position for potential injury.

Tyler gets checked from behind

David’s teammate gets checked from behind

Important take-aways from this study include:

  • The Hockey STAR (Summation of Tests for the Analysis of Risk) system does not definitely prove that one helmet will prevent or reduce head injury risks of concussion over another one, as Stuart noted. The researchers acknowledged that an “individual’s risk of concussion may vary with a number of factors such as prior history of head injury or genetic predispositions” (p. 2441).
  • Only two helmets were tested. “Given that there are 32 helmets currently on the market, a total of 1536 tests are required to evaluate all hockey helmets using the proposed protocol,” (p. 2438). Joe told me he routinely buys Bauer over CCM and Easton helmets for our boys, based on his own research, reviews, and individual fit. I wish the researchers had conducted tests with more than two hockey helmets made by the same company.
  • Hockey STAR tests were conducted without facemasks. “Testing in the lab demonstrated that the facemask does not significantly affect either linear or rotational head acceleration, with differences less than 2%. This suggests that hockey helmet performance is not influenced by the presence of a facemask, and that testing with and without facemasks is not necessary” (p. 2438). I would be happy to offer the perspectives of several goaltender moms who would vehemently disagree with that statement.
  • Hockey STAR is only one testing methodology. Only helmets already evaluated by the Hockey Equipment Certification Council (HECC) and different criteria were used.

Ice hockey is an exciting, fast, physical contact sport. As a team manager, I know that USA Hockey has increased head-injury penalties, which graduate up to sport expulsion for aggravated repeat offenders. Our club’s coaches use the American Development Model that teaches controlled gives and receipts of physical contact. Regardless, it’s a challenging sport with risks, and parents and players both accept responsibility for ensuring fair play and proper equipment.

The opinions reflect in this article reflect only those of the author.

References

Marar, M. I., McIlvain, N. M., Fields, S. K., and Comstock, R.D. (2012, April). Epidemiology of concussions among United States high school athletes in 20 sports. American Journal of Sports Medicine, 40(4). 747-755. doi: 10.1177/0363546511435626

Rowson, B., Rowson, S., and Duma, S.M. (2015, October). Hockey STAR: A methodology for assessing the biomechanical performance of hockey helmets. Annals of Biomedical Engineering, 43(10). 2429-2443. doi: 10.1007/s10439-015-1278-7

Stuart, M. J. (2015, March 31). USA Hockey comments on VTU hockey helmet rating system. Retrieved from http://www.usahockey.com/news_article/show/498353?referrer_id=908034

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The Sobering Research About Teenage Drivers

Dear Daniel,

Now that you’re six months past your fifteenth birthday, you’re eager to get your learner’s permit to drive a car, and then eventually your driver’s license. Me, not so much.

I remember learning to drive at your age in Texas, when my mom could barely see at night, and then when I got my driver’s license (on the second attempt). Driving is freedom like no other. Driving also involves more responsibility than you’ve ever had before, too, and that concerns me as your parent. Based on my research about teenage drivers, here’s some timely advice:

I’ve told you before that automobile accidents are the leading cause of death for teenagers (National Center for Injury Prevention and Control, 2004), and the highest crash rate occurs with teenagers at age 16 (Williams, 2003), according to the nearby Insurance Institute for Highway Safety in Fairfax  County, Virginia (Helliunga, McCartt, & Mandavilli, 2007).

Be careful when you’re driving to and from school. You’ve already read my blog about research that supports later start times for high schools. I believe Fairfax County cited this 2006 study when school officials decided to start high schools later in the morning. I wish Chesterfield County schools would do the same.

Please be aware that a higher percentage of crashes involve teenage drivers during morning commute times near high schools, so drive extra-carefully to and from school.

According to the Insurance Institute for Highway Safety, “across the United States the average number of 16- to 17-year-old drivers involved in weekday crashes during the 2001–04 school year months spiked to very high levels at the times when drivers typically commute to and from school—around 7:00 a.m. and 3:00 p.m…Young driver fatal crash involvements also are high during school commute times; in 2005, there were spikes in 16- to 17-year-old fatal crash involvements around 7 a.m. and around 3 p.m. (Insurance Institute for Highway Safety, 2006b). Remember when we saw a multi-car accident in front of your high school on the very first day of school?

You’re not your friends’ taxi driver. More than a third of fatal car crashes of teenagers under 18 occurred when the drivers had one or more teenagers in the same car. In a majority of those accidents, the teenage passengers were the same gender, and involved high schools, illegal alcohol use but no seat belts. Virginia law prevents the number of teenage passengers while you’re learning to drive, so tell your friends to find another ride.

Your tendency to get distracted easily will factor into our decisions about your driving privileges. You’re a marvelous teenage boy who’s growing up so quickly. Your voice is lower, you’re starting to shave, and you’re ready to invite a girl (gasp) to watch you play hockey. On the ice, you’re a very fast, focused player who can pretty much out-race, out-maneuver, and outsmart most of your opponents. You need to use the same level of focus while you’re driving. You can expect that I will apply the guidance offered by a 2015 study that recommended parents reinforce consciousness while driving to improve performance and help avoid crashes. It’s interesting to note that a 2015 study found that teenagers with and without attention deficit/hyperactivity disorder (ADHD) did not differ significantly in driving performance.

Do not text and drive. However, that same 2015 study found, “Texting while driving had the greatest negative impact on driving performance, particularly with regard to variability in lane position” (Stavrinos, Garner, Franklin, Johnson, Welburn, Griffin, & Fine). In 2010, Adeola and Gibbons noted that “Although almost all drivers believe that texting while driving is unsafe, 52% of drivers aged 18 years and less reported texting while driving on a daily basis.’ Seventy percent of young drivers reported initiating texts while driving, 81% reported replying to texts while driving, and 92% reported reading texts while driving. Only 2% of drivers aged 18 years and less report that they never text and drive under any circumstances.”

You’ve seen how Papa and me drive around drivers we see texting. I’ve been known to pull next to a distracted driver, honk my horn to get them to stop, and put them in my rearview mirror. These drivers are unpredictable, veering from one side of the lane to the other, slowing down and then racing to catch up with the traffic flow, and nearly cause accidents.

I know how much you like to watch YouTube videos, so check this one out. It got the highest rating in a 2014 study of YouTube videos about changing the behaviors of teens to prevent texting and driving:

Experience behind the wheel will take time. I’m looking forward to teaching how you can be the best driver you can be, along with being a better role model to your friends as well.

–Mom

The opinions in this article reflect only those of the author.

References

Adeola, R., & Gibbons, M. (2013). Get the message: Distracted driving and teens. Journal of trauma nursing, 20(3), 146-149. doi:10.1097/JTN.0b013e3182a172cc

Atchley. P., Atwood, S., & Boulton, A. (2010). The choice to text and drive in younger drivers: behavior may shape attitude. Accident Analysis and Prevention. 43(l). 134-442.

Ehsani, J. P., Li, K., Simons-Morton, B. G., Fox Tree-McGrath, C., Perlus, J. G., O’Brien, F., & Klauer, S. G. (2015). Conscientious personality and young drivers’ crash risk. Journal Of Safety Research, 54(Strategic Highway Research Program (SHRP 2) and Special Issue: Fourth International Symposium on Naturalistic Driving Research), 83.e29-87. doi:10.1016/j.jsr.2015.06.015

Hellinga, L. A., McCartt, A. T., & Mandavilli, S. (2007). Temporal patterns of crashes of 16-to 17-year-old drivers in Fairfax County, Virginia. Traffic Injury Prevention, 8(4), 377. doi:10.1080/15389580701354177

Stavrinos, D., Garner, A. A., Franklin, C. A., Johnson, H. D., Welburn, S. C., Griffin, R., & Fine, P. R. (2015). Distracted driving in teens with and without attention-deficit/hyperactivity disorder. Journal Of Pediatric Nursing, 30(Special Issue: Health Care Transition for Adolescents and Emerging Adults with Special Health Care Needs and Disabilities), e183-e191. doi:10.1016/j.pedn.2015.04.006

Steadman, M., Chao, M. S., Strong, J. T., Maxwell, M., & West, J. H. (2014). C U L8ter: YouTube distracted driving PSAs use of behavior change theory. American Journal of Health Behavior, 38(1). 3-12. doi:10.5993/AJHB.38.1.1

Williams, A. F., & Tefft, B. C. (2014). Characteristics of teens-with-teens fatal crashes in the United States, 2005–2010. Journal Of Safety Research, 48. 37-42. doi:10.1016/j.jsr.2013.11.001

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When research goes wrong: My top 10 list

With apologies to former late-night host David Letterman—and to Dr. Bohannon for inspiring this blog with this week’s presentation—here are the top 10 things that annoy me most about research methods and the people who misuse them.

  1. Conclusions by Captain Obvious

Ice cream tastes better after a win than a loss, according to Cornell University physiology professor Dando, who along with Noel studied the affect of emotion on taste on 550 hockey fans. “It’s a cliché and the headline writes itself, but what we found is that victory really does taste sweet,” Dando told Smithsonian magazine. I hope tax dollars weren’t involved to learn that human eat more when they’re stressed, prefer chocolate after a win, and pass on lemon sorbet after a loss.

According to HowStuffWorks.com, other completely obvious research conclusions include:

  1. Results that lack relevance in the real world

Occasionally, researchers and academic scholars offer insights and bring forth conclusions that make me scratch my head and ponder, So what? Panda and Gupta (2014) cited several previous studies when noting that some academic research lacks real-world applications and that management tends to prefer consultants who simplify business problems over academics who seem to be “out of touch”. To help solve translation gaps between academic studies and business practices in India, Panda and Gupta suggest that scholars:

  • Collaborate with business people and share ideas
  • Use action-oriented and mixed approaches instead of qualitative research methods
  • Consult with practitioners to help solve business problems
  • Receive funds for specific research and travel expenses
  1. Massive chunks of grey text

Research = communication. The objective of any research study is to contribute to the body of knowledge and inform others about the topic. That goal falls short when it takes nearly as much effort to plod through a research paper that resembles massive chunk of Easter Island-like grey blocks of text. These same texts often use a lofty tone that extends beyond scholarly into intellectual condescension.

  1. Lack of sensitivity to marginalized communities

One of the best-known and worst unethical research studies was the U.S. Public Health’s Tuskegee syphilis experiment from 1932 to 1972. Researchers told unsuspecting 600 men of African descent in a low income base they were receiving free medical care from the government, which in fact was studying the untreated progression of the disease. Several men died without receiving known penicillin treatments, and dozens of wives and children contracted the disease. This study caused legislative changes and major research study reforms. It is not acceptable to cause harm to any human research test subjects without their informed knowledge and consent.

http://mentalfloss.com/article/52787/10-famous-psychological-experiments-could-never-happen-today

  1. Mixed messages with mixed methods

I think most of us want to learn how research studies and conclusions apply to our lives. That’s especially applicable to medical studies. When we hear The New England Journal of Medicine reported today…we tend to pay attention to research conclusions that can use to improve our lives. However, blogger Mosher explained how a medical study got misinterpreted by The New York Times, and how glossing over complex medical terminology leads to confusion, misdiagnosis and potentially incorrect treatments. Truly, as Mosher notes, the devil is in the details, and that includes how we communicate them to others.

  1. Hidden agendas and buried biases

Can you think of any examples when researchers set out to provide a theory or prove point they want to promote? Do you read the newspaper or online news sources? J According to Explorable.com blogger Shuttleworth, qualitative research is more vulnerable to bias when explaining experiment results become excessively judgmental interpretations. Media bias regularly appears in social media trends. Scholarly researchers disclosure their personal circumstances, experiences, credentials, and funding sources to help eliminate reporting bias. Financial reporters must disclose if they own shares of securities on which they provide public comments. I wonder how we all would consume news if television, radio, print and digital news reporters were held to the same standard.

  1. Confusing algebraic formulas for social research

Reading the methods section of some research papers takes me back to my harrowing days as a struggling math student who gave up understanding of letters used in algebra formulas. Researchers often use qualitative methods to quantify and support social, psychological, and human behavioral theses with complex algebraic formulas that just plain make my head hurt.

  1. Students aren’t like everyone else

In my limited exposure to research methods as well as other classes, I’ve read several papers in which professors applied broad overgeneralizations about human behavior based on a limited sampling of survey responses by college students. Although they’re smart and learning more, undergrad and graduate students do not reflect the opinions, values, and insights of the general population with more diverse life circumstances. Although I appreciate the time and effort it takes to design a questionnaire and study certain topics, I’d encourage professors to more beyond their campuses to gauge responses from a broader spectrum of the population beyond students.

  1. Wastes of money (especially tax dollars)

According to Creswell, research topics should be practical and useful (p. 25); I suggest that message be reiterated to the University of Iowa scholars who spent more than $500,000 of tax dollars to study the sex habits of mud snails, according to NaturalNews.com. The Motley Fool chided researchers at San Diego State University and the University of California for spending part of a $325,000 government agency grant to make a robot squirrel. I’m certain I could write an entire these on how researchers waste government tax dollars, but the process would likely require blood pressure medication.

  1. Liars

Emails from the EPA analyzed by Breibart.com show that Harvard and Syracuse University researchers and two of their affiliates who previously received more than $45 million in EPA grants lied when they said their study about global warming was conducted independent of the government environmental regulator. Although the study claimed that an EPA proposal to change climate rules would “save thousands of lives”, Beibart writer Malloy called out the researchers’ biases because their research bias aligned with the government agency’s intent. But why? Perhaps they didn’t think they would get caught, like Haruko Obokata, who published a ground-breaking stem cell experience and shortly shamed into apologizing for sloppy work and misstatements, according to The Guardian. Scientists face enormous pressure to publish new work, discover new things, and significantly contribute to the global body of knowledge (while hoping no one replicates their methods). Perhaps Obokata’s mistakes were discovered because they involved controversial stem-cell research. Nevertheless, integrity should always take precedence over pressure, hubris, and professional ethics.

–Kris Spadaccia

(These opinions reflect only those of the author.)

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Media bias: “Not always a bad thing”

As long as communications involve humans, those communications and how they’re interpreted will involve bias. That is to say, the how information is initially produced, consumed by audiences, interpreted by humans, perceived and then communicated to others. Scholarly researchers should self-examine and admit to their biases, which might include how their gender, background, experiences, culture, environment, source of funding and other factors might affect the results, according to Creswell (p. 202).

As a former award-winning community reporter, I took to heart the journalist ethics (which one might call an oxymoron) during my three years of professional experience. However, the digital age has complicated the issue of media bias that deserves more examination.

“The dominant means of communication in a given society influences the production and control of information,” according to Jenkins, Ford, and Green’s interpretation of Innis’ The Bias of Communication. That 1951 publication foresaw the technological advances changed communication with mass audiences.

Media bias is an incomplete or prejudiced news story, according to attorney Dugger on Study.com. Media bias refers to “A prejudice or leaning that may aim to influence judgments in an unfair manner; slant; prejudice” in the mass media, which includes “any medium of concentration through which information is disseminated to large numbers of people”, according to Isadora and Flynn’s interpretation in the Salem Press Encyclopedia of “Media bias: An overview” (2013, Great Neck Publishing).

According to Dugger, forms of media bias include:

  • Omission. This is the quintessential one-sided story that ignores both viewpoints on issues. As Dugger noted, Fox News has a reputation for its conservative slant on reporting, where CNN has long been accused of having a liberal slant.
  • Source selection. During my print journalism days, I often felt challenged to report stories from the perspective of only people I knew. Granted, it was a small S.C. community in the country next to the state capital, but I lacked Internet access in those days to find people I didn’t know in order to expand the reach of my reporting. Often, lazy reporters make broad generalizations justified by “experts believe”.
  • Story selection. Some stories get more press than others; ask anyone who doesn’t support Donald Trump for president.
  • Placement bias. This is the above-the-fold dilemma that even digital writers now face. It’s a long-held perception that newspaper stories at the top of the page, or news articles at the top of the scroll bar receive more attention than those at the bottom. There’s a certain truth to that adage, but I think modern readers and users don’t mind expanding to full-width. Even digital publishers can place similar ads next to stories about the same topic. For example, women might be more likely to click on digital ad for a Mary Kay face cream placed next to a story reporting the results of the aging process.
  • Bias by labeling. Redstate.com blogger Mandaville listed some examples of this bias designed to advance or deride certain people or sources with nonobjective identifiers including “so-called”, labels displayed in quotation marks that might to imply the reverse, “the very liberal/conservative senator…”, and other opinionated descriptive phrases.
  • Spin. Although I received a substantial discount to the cover price, I canceled my subscription to Time magazine because a story about now convicted VA governor Bob McDonnell didn’t mention what I thought were pertinent facts about his case. Years before, I canceled my subscription to Newsweek after the publication lied more than twice when denying that its columnist Joe Klein wrote the book Primary Colors.

Add to that list gender bias. A timely subject is the upcoming 2016 presidential election with a broad array of Democratic and Republican candidates including two women on each side of the political fence. Ondercin summarized the findings of Falk’s 2008 book that “finds considerable evidence that both sexism and gender stereotypes have shaped the media’s coverage of women candidates in the past as well as the present.”

Media bias may not always be a bad thing, according to the American Press Institute. Some forms of bias, intentional or otherwise:

  • Give marginalized audiences a voice. One of my favorite examples is Ted Williams, the man with the golden voice, whom a television reporter found homeless on a street corner, recorded in a viral video, and literally helped him turn his life around for the better.

  • Giving spokespeople more air time. These people make their living by providing media commentary designed to put their government agencies and organizations in the best light possible, and reporters have an obligation to pursue the other side of that story.
  • Abiding by wishes of “unnamed sources”. One of the most well-known cases here is Watergate. My collegiate idol was Woodward, who with fellow Washington Post reporter Bernstein, blew the lid off a government conspiracy and forced the only presidential resignation by verifying facts shared by anonymous source who in 2006 self-disclosed as former deputy FBI director Mark Felt.
  • Reporting only the interesting stories. “Consumers value content that matches their opinion” wrote Zhu and Dukes (2015), and that might help explain the results of a Pew Research Center report (2013) explaining why media firms have expanded opinion-based programming.
  • Writing about stories the boss wants. The Today Show is owned by NBC Universal. If you want to learn more about exactly why anchor reporter Ann Curry was phased out of her job in 2012, you should consult other news sources instead.

It may not be possible to eliminate bias in modern media. Imagine the impact if mass media journalists and digital reporters were required to disclose their research methods  and communications biases in a similar manner as scholarly authors and academic researchers.

–Kris Spadaccia

(These opinions reflect only those of the author.)

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High school start times: Research says 7 a.m. is too early

Last week marked a transition for my family when our two teenage boys started high school. Daniel headed to nearby Thomas Dale High School in Chester, VA. At the same time, David started his classes at the Virginia Governor’s School for Engineering Studies at Bird High School about 8 miles away from my house.

Both freshmen need to be in their homeroom class in time for the first warning bell: at 7:15 a.m. I can barely function that early in the morning, and I’m not suffering from the biological changes that occur in my adolescent teenagers of ages 14 and 15.

I’m admittedly a biased member of the academic research community who likes, shares, comments, and re-tweets research advocating later start times to area high schools. Among the most vocal advocates of the local change are the Start School Later Chesterfield Facebook authors, one of whom is a clinical psychologist. I publicly support their cause because it’s rooted in sound research and the right thing to do for area youth, including my two teenagers.

Youth not getting enough sleep is a national cause for concern, according to the National Sleep Foundation. Teenagers need about 9.25 hours of sleep each night, but they average less than 7 hours of sleep on school days. The problems experienced by teenagers, according to the 1998 Wolfson and Carskadon study cited by the foundation, include bad habits, excessive homework, overscheduled family demands, electronic distractions—and societal demands, specifically early school start times.

What are the consequences of early start times to high schools?

Distracted driving is one, according to an organization cited by the National Sleep Foundation. Before the first bell rang on the first day of high school, I observed a teenager who appeared to cause a fender-bender that backed up traffic for miles right in front of Thomas Dale High School on Route 10 in Chester.

“Unfortunately, teens who do not get enough sleep are more likely not to exercise and to be involved in harmful behaviors such as using drugs, alcohol, and tobacco,” according to the Centers for Disease Control, which reviewed data from a national survey of 40,000 public school schools concerning school start times. “Other negative outcomes can include gaining weight, depression, and poor academic performance.” Suicides are also blamed on teenager sleep deprivation. According to the San Jose, CA, Mercury News, “In the wake of three student suicides last year, Palo Alto, CA, schools officials zeroed in on sleep deprivation. They heeded medical advice, and for this year Gunn High School eliminated a 7:20 a.m. period, except for PE classes; school now starts at 8:25 a.m.”

The reason teenagers need more sleep is tied to their biological changes. The National Sleep Foundation cited Carskadon’s 1998 study that found older teenagers have a hard time falling asleep earlier at night due to increased melatonin secretions that affect their circadian rhythm, which “turns off” later in the morning. Any parent who has to wake up a teenage boy at 6 a.m. will nod in agreement.

That medical advice included CDC comments that echoed the American Academy of Pediatrics, which suggested high schools start no earlier than 8:30 a.m. so teens can get the sleep they need. “It makes absolutely no sense,” said Dr. M. Safwan Badr, an American Academy of Sleep Medicine past president quoted on the CDC Website. “You’re asking kids to learn math at a time their brains are not even awake.”

The Fairfax County public school district—the largest district in Virginia which includes wealthy D.C. suburbs—accepted the American Academy of Pediatrics recommendation to “let them sleep” and adopted a later high school start time this year. Fairfax County officials issued a grant to the Children’s National Medical Center in 2012 to help solve the problem, developed a Blueprint for Change, and then agreed to buy 27 new buses for $4.9 million.

Considerations for school officials involve logistics, other grades, and tax dollars. In Chesterfield County, for example, many bus drivers transport high school students first, and complete similar routes for elementary schools an hour later; the schedule is reversed in the afternoon. Starting Chesterfield County high schools later would impact elementary students, who might depend on their high school siblings to watch them in the afternoons. However, I would like to see how many families could not make a later high school start time work for their schedule.

Also, finishing high school later might impact after-school activities or part-time jobs. Again, an awake student is a more productive student who retains more information and performs better; I think other scheduling considerations should be viewed as secondary to academic performance.

Yes, starting high school later likely requires more bus purchases. According to one local report, estimates range from $1.2 million to $34 million to buy more buses. Chesterfield County School Board Chairman Carrie Coyner, who’s running unopposed for her seat in November, responded to my Facebook inquiry that she supports later high school start times but lacks the budget dollars to implement such a change.

Chesterfield County should do the same thing as Fairfax County for the same right reasons.

–Kris Spadaccia

(These opinions reflect only those of the author.)

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Copyright is about leverage–and control

Anyone with an Internet connection can access a broad universe of music, movies, and e-books. As I recently explained to my teenage boys, when I was your age, my entertainment consisted of radio, vinyl records and Saturday morning cartoons. Nowadays, anyone can listen, view or read pretty much whatever they want to find in cyberspace.

However, the professional (though often struggling) artists who create these pieces own those pieces. The songwriters, movie producers, and authors get to decide how to connect with other people and share their work. Hey—listen to my song! Check out my cool video on YouTube! I wrote a book, so please download a copy! The people who create these pieces own them, period. That’s called artistic license; the artist controls how you get to the product, which is theirs to control and copyright.

http://VideoStarApp.com/vsc/KDDj

Taylor Swift is a timely example. At age 25, she was the 18th most powerful celebrity in 2014 and the 64th most powerful woman in the world this year, according to Forbes. She created one of only three platinum albums this year. Last week, she convinced Apple, the world’s largest company, to change its policy concerning royalties to musicians during its Apple Music trial period. Forbes magazine quoted her post, “ ‘We don’t ask you for free iPhones,’ she wrote in a Tumblr post titled “To Apple, Love Taylor” yesterday. ‘Please don’t ask us to provide you with our music for no compensation.’ ”

I completely agree. I’m a professional writer, and I don’t work for free. If I do, I choose how and when to volunteer my time, talents, energy, and money. I don’t give that decision to other people. I also have the experience and talent to leverage my ability to make that decision.

Creative license is about control and choice. Some emerging artists are willing to give up some of their control to spread the word about their pieces or even spread The Word. I thought I read somewhere that Billy Joel’s first manager stole a lot of money from him, and now is name is trademarked, but that isn’t mentioned on his official Website.

Now let’s put powerful media powerbroker Ms. Swift in a time machine. Let’s take 10 years away from this music mogul and put her back 10 years ago in Reading, PA, where she grew up. She’s now 15 years old in 2015, and she spends every weekend night performing country songs for anyone who will listen.

 

I would be willing to bet you lunch that emerging teenage musician Taylor Swift would get on the spreadability bus in 2015. I think this savvy teenager would be willing to “sacrifice[e] some ability to share and control the routes at which [her] music reaches the public” (Jenkins et all, p. 235) and her intended audience. I think she would recognize how to spread her music as cheaply as possible to as many people as she can reach on the Internet, with the hope that listeners would reciprocate in kind by offering donations.

What’s the difference? The 25-year-old Taylor Swift in 2015 has the talent, experience, and a whole lotta money to leverage her “pay me or else” stance. The 15-year-old Taylor Swift in 2015 lacks the ability to control her destiny—at the moment. The younger musician is probably likely to exchange some of that control to her audience as a gesture of goodwill and request for reciprocation.

Greenburg, Z. O. (2015, June 22). Taylor Swift’s Apple win cements elite powerbroker status. Forbes. Retrieved from http://www.forbes.com/sites/zackomalleygreenburg/2015/06/22/taylor-swifts-apple-win-cements-elite-powerbroker-status/

 

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Effective Forms Demonstrate Visual Rhetoric

There’s a place where rhetorical principles, information design techniques, visual design applications, and copywriting all meet. No, they don’t meet at a bar, and this isn’t the start of a bad ID joke.

The form. Few digital artifacts require so much of us, both as digital communicators and as information users. We dread having to analyze their requirements. As designers, we struggle between form fields (alphabetic, numeric, or both), radio buttons, and dropdown menus.

And please don’t get me started about bad error messages. I found this one http://ux.stackexchange.com/questions/26173/what-is-best-practice-for-designing-form-error-messages

FormError

As digital users, we might dread spending time to complete another online form. In fact, many of us opt to use Chrome’s pre-fill feature that recognizes information we’ve provided before. And haven’t we all felt stymied by a confusing form that doesn’t clearly state its request?

The most successful online forms demonstrate they are rooted in visual rhetorical principles.

Selling the use case (pathos)

According to Byers (2009), the philosopher Cicero “recognizes that rhetoric comes in three parts—‘proving that our contentions are true, winning over our audience, and inducing their minds to feel any emotion the case may demand’ “ (p. 13).

Users should feel secure when they enter personal information on your form. Depending on the form requirements and circumstances, your online form may need to capture:

  • Personal contact information
  • Social Security numbers
  • Credit card information
  • Medical information and history
  • Past/current prescription use

You can enhance your online form’s credibility with a logo of a security guarantee provided by a third party, or even a visually appealing image of a lock next to fields asking for sensitive information. Many top-tier online retailers, for example, ask online customers to “log in” to the secure part of their Website before guiding them through the multi-page form that collects what they want to buy, where the goods need to be shipped, and the method of payment.

Bottom line: If users don’t feel secure entering their information, your online form won’t get past the name and address fields.

Ebb and flow (ethos)

Next, the voice of the form author should remain silent so the forms speak for themselves. Few of us look forward to completing any form; having to complete a confusing and illogical form that makes little sense makes for frustrating experience. A clear layout will entrench your form’s professionalism and credibility.

According to Barnett’s summary of Wright’s and Barnard’s findings, forms should:

  • Request one response per question
  • Use easily-understood human language
  • Present lists, for example, instead of long sentences
  • Provide enough space for open-ended questions
  • Use at least 8-point type

Most forms require a signature line or acknowledgement. Barnett’s research showed that displaying a signature block in a numbered sequence helped reduce errors (para. 12).

Bottom line: Forms should logically flow from purpose to personal information, and then progress to each section as needed with clear instructions.

The Form Assembly company offers more common form errors to avoid here.

Mr. Spock would approve (logos)

With a nod to the late Leonard Nimoy character in Star Trek, forms should guide users through a logical flow from start to finish. Other ways to gain the confidence of even engineers include:

  • Briefly state the purpose of the form and how the form owner plans to use that information.
  • Display questions in a linear form to guide users
  • Use various layouts, such as columns, light background colors, and lines to show sections.
  • Allow users to skip ahead if some sections don’t apply to the situation

Hotjar.com has some terrific examples of how to design a user-friendly form here:

http://outside.hotjar.com/2014/07/14/form-design-for-dummies-10-simple-tips-on-designing-a-form-that-converts/

Bottom line: If you invest the effort to design a form that people can understand, you’ll spend less time fixing unnecessary errors when the forms are signed and completed. Your customers won’t thank you, but you’ll make their paperwork chore less painful.

References

Barnett, R. (2009, June). Lessons from forms research. User Experience, the magazine of User Experience Professionals Association. Retrieved from http://uxpamagazine.org/author/robert-barnett/

Byers, B. L. (2009). Enacting ethos online: Using classical rhetoric to analyze visual Web design (Master’s thesis). Available from Iowa State University Digital Repository at Iowa State University.

 

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Making digital information more accessible

Think for a moment about your typical day online.

You might review your checking account balance and then pay some bills. You might remember to send a gift directly to one person, and save a couple of items on your wish list. Then, you might check the weather for a planned cookout next weekend, and then scan the news headlines.

Most certainly, your job might require a couple of hours facing a screen each day. I’m a remote writer, so I spend my business hours sharing knowledge across the digital divide. My grown stepson owns his own handy man business and works on job sites. However, he recently purchased a tablet to keep records, send invoices, and prepare cost estimates.

Now, imagine those same online experiences—except now you’re blind. You can’t see anything on a screen and have to rely on adaptive technology to help you navigate the Internet. How you would feel about those experiences?

Here, Tommy Edison explains how he uses the computer, even though he’s blind:

Fortunately, the online experience for visually impaired people might not be as bad as you think. Print-disabled users get some benefits from broadband and digital telecommunications advances.

Of the 180 million people in the world who are blind or visually impaired, 77 million lived in the U.S. in 1997, according to data cited in  Theofanos and Redish (2005).

The accessibility legal basics

According to Lazar and Hochheiser (2013), information design professionals should be familiar with the four major laws that define the U.S. accessibility standards:

  • Section 504 of the Rehabilitation Act (1973)—Entities that get federal funding cannot discriminate against disabled people, and this law often gets mentions in court actions initiated by lawyers.
  • Section 508 of the Rehabilitation Act (1998)—This law requires federal agencies to make their public Web spaces accessible to everyone.
  • Americans with Disabilities Act (1990)—Initially designed to ensure that public facilities were made available to people with disabilities, this law has since been expanded to include Web sites following civil action following civil action by large associations representing disabled persons against major retailers, among other industries, according to As Lazar and Hochheiser (p. 78). As a result, major companies have adopted ADA-friendly practices.
  • 21st Century Communications and Video Accessibility Act (2010)—This law requires mobile devices to be more accessible, and it created an agency to coordinate these regulations.

“Everyone benefits”

As Lazar and Hochheiser (2013) noted, accessible design leads to innovative changes that a broader audience can enjoy. Plus, it’s good business. “Apple’s iOS (iPhone and iPad) operating systems include many novel accessibility features, including speech recognition, screen reading, and support for gesturing by people who might be unable to see or use a touchscreen” (p. 76).

If IT complains about time and cost, “retrofitting” existing systems for the new accessibility standards may only add up to 3% to the development cost (Wentz & Lazar, as cited in Lazar & Hochheiser, p. 80).

Here’s an introduction the JAWS screen reader, the most common tool used by the visually impaired to access Internet content:

What can we do better?

I complete annual training on this subject, but the following guidance is based on my cursory knowledge and everyday experiences. I am familiar with but am not an expert on Web accessibility, which deserves more scrutiny. Here are a few basic steps you can take to make your content more accessibility to the print-impaired:

  • Make information and digital content more flexible. If you share a video, try to have a transcript available for screen readers.
  • Ensure existing pages include proper coding. These practices include alt-text coded with images—especially buttons—that contain words.
  • “Never rely on color alone to convey functional meaning” (Theofanos & Redish). In financial services, we may show gains or losses in green and red, respectively, but the colors are accompanied by actual numbers and symbols that convey the changes in value.
  • Try to separate text and presentation. In other words, as you review your content for potential issues, can someone who can’t see the words on the image understand the message?
  • Avoid flashing and rapid scrolling. Movement catches the eye, but hinders the eyesight-impaired. Besides, these visual distractions generally add little value to the overall message.
  • Consider text-based documents over PDFs. Screen readers such as JAWS often can’t access the rigid content in PDFs (ADA tool kit, para. b).
  • Update your utilities for more viewing flexibility. Users appreciate the ability to increase font size in their own browsers. Background colors or watermark images, too, pose obstacles to the visually impaired.

As information designers, we should never assume that other people perceive the same things the way do. As a matter of good practice, we shouldn’t assume that readers, Internet browsers, online clients, virtual students, and Web surfers can see at all.

However, as our digital content gets more complex, the need to make that content accessible to all users increases at the same time. And depending on where you work or what your company does, those practices might be required under federal law.

References

Accessible Wireless Technology [Screen name]. (2009, June 11). Basic overview of the JAWS screen reader [Video file]. Retrieved from https://youtu.be/qiKWTTtGq7U

ADA best practices tool kit for state and local governments. Retrieved from http://www.ada.gov/

Ellis, K., & Kent, M. (2011). Disability and New Media [electronic version]. Taylor & Francis: eLibrary. Retrieved from https://books.google.com

Lazar, J., & Hochheiser, H. (2013, December). Legal aspects of interface accessibility in the U.S. Communications of the ACM, 56(12), 74-80. doi: 10.1145/2500498

Theofanos, M.-F, & Redish, G. (2005, February). Helping low-vision and other users with web sites that meet their needs: Is one site for all feasible? Technical Communication, 52(1), 9-20.

Tommy EdisonXP [Screen name]. (2013, July 16). How a blind person uses a computer [Video file]. Retrieved from https://youtu.be/UzffnbBex6c

Wentz, B., Jaeger, P., and Lazar, J. (2011, November). Retrofitting accessibility: The inequality of after-the-fact access for persons with disabilities in the United States. First Monday 16(11). Retrieved from http://firstmonday.org/

–Kris Spadaccia

(The opinions expressed in this blog and on this site are my own.)

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